Fail to prepare, prepare to fail! Have a read through these key dates and note them down for when you start 2018’s content planning strategy.

January:

  • 1st of Jan – New Year’s Day The start of the January Sales.
  • 15th of Jan – Martin Luther King Day

 February: Black History Month

  • 3rd of Feb – 17th of March – Rugby 6 Nations
  • 4th of Feb – Superbowl
  • 9th-25th of Feb – 2018 Winter Olympics
  • 13th of Feb –Shrove Tuesday
  • 14th of Feb – Valentine’s Day Mintel research predicted a spend of approx £470 million on this romantic day.
  • 16th of Feb – Chinese New Year The Year of the Dog
  • 16th-20th of Feb – London Fashion Week

March: National Women’s History Month & Red Cross Month

  • 4th of March – Oscars / 90th Academy Awards
  • 8th of March – International Women’s Day
  • 9th-18th of March – 2018 Winter Paralympics
  • 11th of March – Mother’s Day
  • 17th of March – St Patrick’s Day
  • 25th of March – Daylight Saving Starts
  • 29th of March – one year until Brexit is finalised

 April:

  • 1st of April – April Fools
  • 1st of April – Easter Sunday
  • 2nd of April – Children’s Book Day
  • 4th-15th of April – The Commonwealth Games
  • 13th of April – Friday the 13th…
  • 22nd of April – Earth Day (U.S.)
  • 22nd of April – London Marathon
  • 23rd of April – St George’s Day

May:

  • 1st of May – May Day
  • 3rd of May – UK Local Elections
  • 4th of May – Star Wars Day May the 4th be with you!
  • 7th of May – Bank Holiday
  • 8th of May – V-E Day Marking the end of the Second World War.
  • 19th of May – Wedding of Prince Harry and Meghan Markle
  • 19th of May – FA Cup Final
  • 23rd-27th of May – Chelsea Flower Show
  • 25th of May – Deadline for GDPR compliance Organisations must comply with the General Data Protection Regulation.
  • 28th of May – Bank Holiday
  • 28th of May – Amnesty International Day Standing up for human rights!

June:

  • 12th of June – Red Nose Day Last year, Red Nose Day raised £82,154,943!
  • 14th of June – 15th of July – FIFA World Cup
  • 17th of June – Father’s Day
  • 19th-23rd of June – Royal Ascot
  • 21st of June – Summer Solstice The longest day of the year.

July:

  • 2nd of July – World UFO Day
  • 2nd-15th of July – Wimbledon
  • 7th-29th of July – Tour De France
  • 8th of July – British Grand Prix, F1
  • 13th of July – Friday the 13th…
  • 30th of July – International Friendship Day

August:

  • 6th of August – Bank Holiday
  • 27th of August – Bank Holiday

September:

  • 22nd of Sept – 7th of Oct – Oktoberfest

October: Breast Cancer Awareness Month

  • 24th of Oct – United Nations Day
  • 28th of Oct – Daylight Saving Ends
  • 31st of Oct – Halloween Mintel’s research reported that UK consumers spend £310million on Halloween.

November:

  • 5th of Nov – Guy Fawkes Day
  • 11th of Nov – Remembrance Day
  • 23rd of Nov – Black Friday Telegraph reported sales over the entire weekend expected to top £5.76billion.

December:

  • 21st of Dec – Winter Solstice
  • 25th of Dec – Christmas Day
  • 26th of Dec – Boxing Day